cleanrows01
Payments
Processing, acceptance, payouts and cross-border transfers.
CLARIFY IN THE BRIEFInclude card issuers and remittance, or merchant payments only?
Fintech lists
Fintech contact lists. Built by subsector.
Fintech covers everything from payment processors to accounting software. Define the subsectors that match your offer, select the companies, then choose the leaders to reach inside them.
Pay-as-you-go · No seat fees · Freshly sourced
FINTECH IS NOT ONE MARKET
Name the subsectors.
Then build the list.
A payments processor and a wealth app share a label, not a buyer. These common categories are a starting point; each one raises a question worth settling in the brief.
02
Lending
Business and consumer credit, BNPL and lending platforms.
CLARIFY IN THE BRIEFLenders themselves, or the software that lenders use?
03
Financial software
Accounting, treasury, spend management and finance tools.
CLARIFY IN THE BRIEFIs B2B finance software fintech for your offer, or SaaS?
04
Banking infrastructure
Digital banks, banking-as-a-service and core banking providers.
CLARIFY IN THE BRIEFInclude incumbent banks, or new entrants only?
05
Wealth and investing
Investment platforms, brokerage apps and wealth tools.
CLARIFY IN THE BRIEFRetail-facing platforms, adviser tools, or both?
06
Insurance and compliance
Insurtech, regtech, fraud and identity verification.
CLARIFY IN THE BRIEFShould these sit in a fintech list or a separate one?
COMPANIES BEFORE CONTACTS
- 01Define the subsectors
Included and excluded categories.
- 02Select the companies
Size and location within each subsector.
- 03Choose the contacts
The functions that match your offer.
WHO TO REACH
The functions
that buy from you.
In fintech, the right contact depends on what you sell. A banking partner, a software vendor and an agency usually need different people.
- Founders and CEOs
- Often the decision-maker at early-stage fintechs. See the CEO list title rules.
- Partnerships and business development
- Relevant when you offer an integration, distribution or a banking relationship.
- Sales leadership
- For services that help fintechs sell. See sales-leader lists.
- Other functions
- Compliance, product, finance or engineering leaders can be agreed in the brief.
WHERE IS A FINTECH?
Headquarters or
operating market?
Fintechs often operate far from where they’re incorporated. Pick the rule that matches how you sell, and put it in the brief.
“Fintechs headquartered in the UK.” Clear and consistent: a company qualifies by where it is based.
- Includes
- A UK firm serving Africa
- Misses
- A US firm launching in the UK
“Fintechs serving customers in Nigeria.” Closer to how many partnerships work, but it needs an agreed test for “serving”.
- Includes
- A UK firm serving Nigeria
- Agree
- What evidence counts
NOT IN A STANDARD FILE
Company contacts, not financial records.
Fintech lists do not include regulatory permissions or licensing status, funding rounds, installed technology, or any consumer financial records. Each row is a professional contact at a business, with the standard field groups. Anything more is scoped as custom research.
What counts as a fintech company?
There is no single definition, so it is agreed with your brief. Name the subsectors you want, such as payments, lending or financial software, and any you want left out.
Which roles can a fintech list include?
Common choices are founders and CEOs, partnerships and business development leaders, and sales leadership. Other functions can be agreed in the brief.
Is location based on headquarters or operating markets?
You choose. Headquarters location is simpler to define; companies operating in a market but based elsewhere need an agreed rule before research starts.
Does the list include licensing or regulatory status?
No. Regulatory permissions and licensing status are not standard fields. Check them against the relevant regulator’s own records if they matter to your outreach.
Does the list include funding rounds or tech stack?
No. Funding data is not a standard field and tech-stack enrichment is not offered. The file includes company size, industry and location.
Does the list include consumer financial data?
No. Clean Rows lists are professional contacts at businesses. They contain no consumer financial records or information about customers of those companies.
→FREE. NO CARD. NO CALL.
Brief your fintech list.
Start with 100 leads.
List the subsectors to include and exclude, the company size and location rule, and the roles you want. We’ll confirm sample coverage and timing.
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